Aharam utilizes the GMCL model of a producer-promoted, owned and managed company to procure, process and market agricultural products grown or processed locally. Networks of producer groups in different locations manage the local sourcing and processing. The women’s’ SHGs (Kalasam) also participate in the order mobilizing, issue of indent, collection and repackaging of material and its eventual distribution to the rural consumers. CCD has initiated Aaharam with the background of the GMCL success, which rests on the ability of the village people to manage a corporate entity that facilitates the practice of their traditional skills and knowledge. Aaharam is essentially a supply chain network management, where suppliers are producers of the Kalasam regions (operational areas) and the market is every household in the village. The Aaharam rural supply chain has been evolved around the micro-credit structure of the Mahakalasam Federation. Currently, the Aaharam process for sourcing and supply consists of 3-tier model, functioning from each of the three Mahakalasam Federations, Pulvakkarai, Suranam and Natham. It engages over 1,000 farmers today.

CCD’s is reputed nationally & globally as evident from the UN equator award to conserve biodiversity & alleviate poverty in 2008 to Aharam producer company owned by farmers & promoted by CCD


CCD is founder member of national council of PGS that promotes organic farming. PGS is low cost, peer to peer review & certification method of organic farming. It is a voluntary effort spread across many Indian states (www.pgsorganic.in) & many countries also.

CCD pioneered it in the remote, trouble torn farmlands of Nicobar island to aid Tsunami victims, in Orissa for hunder death prone tribal farmers & in Vidarbha, to assist suicid hit cotton farmers.

Organic farming techniques & PGS is helping farmers to get better yield, long term farm viability, market access & recognition/ dignity.